Owner & President
Lance Wolak is a business executive and entrepreneurial advisor with who has spent the last 20 years building and managing global brands, creating and launching innovative digital products and services, and driving community engagement.
Lance is a digital brand builder that has a unique ability to visualize a strong brand and bring it to life, building on a music artist’s unique and authentic qualities.
Lance has an in-depth knowledge of digital technology that can advance a brand, drive its sales, and build customer relationships. He is an advocate and creator of digital experiences on desktop and mobile devices. Experienced with the development and the implementation of web technologies and the domain naming system, social media platforms, and e-commerce. In addition to building US1 Digital, Lance is an executive advisor to startup businesses as founder of ExcelStrategy. He previously served as Vice President of marketing, product and strategy for the .ORG global domain name registry, widely regarded as the Internet's home for social-good organizations and individuals. His education includes a Master in Management and Strategic Leadership from Michigan State University.
In addition to working with music artists and entrepreneurs, Lance also enjoys live music events, recreational boating, and spending time with his family.
An increasing digital marketing “footprint” or online presence, combined with your music talent will put you in front of many more people, build their interest and enthusiasm in your music, and elevate your star.